​Show Me Your Workflow

​GTM Meets Stand-Up. Real Workflows. No BS.

​What if the best GTM playbook wasn't a presentation, but someone's actual screen?

​Everyone's talking about AI agents, automation, and the future of go-to-market. But who's actually making it work?

​During Web Summit week, we're bringing together 120 founders, GTM operators, and AI builders in Lisbon for something a little different.

​Welcome to Show Me Your Workflow.

​Part live demos. Part stand-up comedy. Expect real GTM hacks, unexpected failures, and a healthy dose of startup and GTM roasting. Yes, we're making fun of ourselves too.

​The Format

​4–6 builders. 10–15 minutes each. One laptop. One real workflow.

​Our speakers open their screens and show exactly how they use AI, automation, and their GTM stacks to find customers, generate pipeline, and grow businesses.

​No recycled frameworks. No 40-slide decks. No disguised sales pitches.

​Just workflows worth stealing — and jokes that might hit a little too close to home.

​The Workflows

​01 — AI-Powered LinkedIn Outreach & Engagement: Human in the Loop

​Olivier Tytgat | Founder, Outbound Catalyst & Clay Club Lisbon Lead

​How to automate LinkedIn outreach and engagement using Claude, Crispy, Slack, and AI agents — while still keeping humans in the loop.

​02 — Creative as Targeting: AI-Powered GTM Testing on Meta Ads

​Liza Gromova | Partner, Loudbox

​How to architect a real fintech launch in a new market, with Meta Ads as a hypothesis-testing machine. From category and audience research and AI-generated creatives to campaign launch and performance insights.

​03 — From Diagnosis to Execution: Building an AI GTM Engine

​Alisa Korneeva & Artur Lavrikov | Co-founders, Digitalista

​How to diagnose growth bottlenecks, design GTM experiments, and launch one using AI agents, Codex, and outreach automation.

​More workflows to be announced.

​Who's in the Room?

​120 curated pre-seed to Series A founders, GTM engineers, growth operators, and AI builders.

​People who aren't just talking about the future of GTM. They're building it.

​And Afterwards?

​Stick around for networking, some snacks, and conversations with people who are actually building things.

​Come for the workflows. Stay for the people. Leave with a few ideas worth stealing.

​Limited spots. Curated attendance.

​Hosted by Digitalista — an AI-native Growth Partner for early-stage B2B startups, combining human expertise, AI agents, and GTM tools to drive sustainable revenue growth.