BTS Conference 2026
African fashion is having its moment. But visibility alone doesn't build a business.
Over the past decade, African designers have gained global attention, yet many still struggle to translate creativity into sustainable growth. From weak operational systems to limited access to funding, the gap between talent and scale remains clear.
That is why the Behind The Slay (BTS) Conference exists. Not as a showcase, but as a practical, experience-led masterclass for founders who are serious about building lasting fashion businesses.
Across three days, BTS 2026 brings together leading operators and founders to break down what it truly takes to grow, scale, and sustain a fashion brand.
Day 1: Building a Fashion Brand (April 15 | 5:00 – 8:00 PM WAT)
The first day focuses on growth, visibility, and brand building.
Jesudetan Onasanya (5:05 – 5:50 PM) shares how to leverage ads in today’s world
Ellena Affah (6:05 – 6:50 PM) explores how fashion businesses can use influencer marketing to grow
Tolagbe Martins (7:05 – 7:50 PM) breaks down brand positioning, communication, and storytelling that resonates deeply
Short buffer breaks between sessions allow for transition and reflection.
Day 2: Funding and Scaling Fashion Businesses (April 16 | 6:00 – 8:00 PM WAT)
The second day dives into the realities of growth and funding.
Matilda Ceesay (6:05 – 6:50 PM) unpacks the realities of accessing funding and how brands can prepare
Marie Lora Mungai (7:05 – 7:50 PM) shares insights on accessing funding, building sustainable businesses, and navigating operational growth
Each session is followed by a short break to maintain pace and engagement.
Day 3: What I Wish I Knew Before Building My Fashion Brand (April 17 | 5:00 – 8:00 PM WAT)
The final day is rooted in honest reflection and founder insight.
Oluwatosin Oladimeji (5:15 – 6:15 PM) shares key lessons from building in the industry
Founder’s Remarks (6:15 – 6:30 PM)
Tolu Akinpeloye (6:30 – 7:30 PM) offers perspective on navigating the realities of building a fashion brand
The day closes with final reflections and key takeaways.
Each session is designed to be practical and actionable, combining real-world experience with clear strategies founders can apply immediately.
By the end of BTS Conference 2026, participants will walk away with more than inspiration. They will leave with the clarity, tools, and insight needed to build fashion brands that are not only visible, but scalable and enduring.