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LLM Masterclass - Webinar
Hosted by Kaizen & Rachel McLeay
Registration
Past Event
About Event
Kaizen is hosting a webinar exploring how brands can measure and optimise LLM performance across AI and ChatGPT. Led by Rachel McLeay, Strategy & Innovation Lead, this webinar will show how to apply ChatGPT within SEO strategies.
In the session Rachel will break down how LLM models surface, weight, and prioritise brand information, then move into practical methods for measuring performance across AI answers, citations, sentiment, and visibility. You will learn how to recognise gaps in brand presence and understand which signals influence LLM outputs.
The focus throughout is impact, tying AI visibility back to demand, trust, and revenue.
Registration is subject to approval.
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