

Doing More Together: Unlocking Co-investment for Sustainable Agriculture
Hosted by One Planet Business for Biodiversity (OP2B) and PepsiCo
Sustainable farming flourishes when innovation, investment and collaboration come together. As the EU prepares its next Common Agricultural Policy and explores new tools like carbon and nature credits, there’s growing momentum to unlock co-investment between public and private actors.
This session brings together policymakers, financial institutions, business and farmer representatives to discuss how blended finance can make sustainable agriculture competitive, scalable and rewarding for the people driving it, especially young farmers.
During the event, the One Planet Business for Biodiversity (OP2B) coalition and PepsiCo will launch new joint research on co-financing models and showcase how collaboration can turn climate ambition into real progress in the fields.
Stefania Avanzini, Director Agriculture & Food and OP2B at WBCSD, will open the session with a keynote setting the stage for the panel discussion.
Meet our speakers:
Kerstin Rosenow, Head of Unit Economic Sustainability, DG for Agriculture and Rural Development, European Commission
Christian Holzleitner, Head of Unit for Land Economy and Carbon Removals, DG for Climate Action, European Commission
Andrew Voysey, Chief Impact Officer, Soil Capital
Ana Rocha, Director - EU's Agri & Forestry-related policies, European Landowners' Organization (ELO)
Moderated by Lucia Segurini, Corporate Affairs Manager at PepsiCo.
Doors open at 17:00, and the debate will begin at 17:30 sharp, followed by a networking reception, stocked with your favourite PepsiCo brands!