Name: Make This Summer More Profitable, Not Just Busier
Start: 2026-10-21T11:00:00.000+10:00
End: 2026-10-21T12:00:00.000+10:00
Location: Online Event

Personal

Sarah Colgate

Your busiest months should not leave you wondering where the money went.

Most tourism operators head towards summer thinking they need more.

More bookings. More advertising. More exposure. More products.

But more volume can simply magnify the problems already sitting underneath the business.

If your pricing is wrong, you sell more at the wrong margin.

If your booking mix is wrong, commissions take more than expected.

If your listings are not converting, more traffic simply gives more people the opportunity to leave.

And if the cash is not planned properly, you can finish your biggest trading period wondering where the money went.

 for a practical 60-minute conversation about what tourism operators should be looking at before peak season arrives.

Sarah and Shahreen work on different sides of the same problem.

Sarah will look at what each booking actually leaves behind

Shahreen will look at what happens before the booking

The opportunity is not simply to get more bookings.

It is to get the right bookings, convert more of the demand already finding you and make sure those bookings are worth having.

What you will leave thinking differently about

You may need better pricing, a stronger booking mix and a clearer understanding of what every booking is actually contributing to the business.

Everyone who registers will receive the recording, plus Sarah's pricing and profitability checklist.