Revenue Blindspots: How CRM Decay Is Killing Your Forecast

​Your forecast isn't a people problem. It's a data problem, and it's costing you more than you think.

​Most sales organizations miss their revenue forecasts by 25% or more, not because their reps aren't closing, but because the data feeding those forecasts is silently rotting. Stale contacts, missing activity logs, and manually entered (or never-entered) records create invisible gaps that compound into massive forecast errors by the time your next QBR arrives.

​In this session, we'll pull back the curtain on CRM decay: what it is, how it spreads, and critically, how AI is now able to retroactively heal historical data gaps before they derail your pipeline reviews.

​What you'll learn

• ​Why the majority of sales orgs consistently miss forecasts by 25% or more, and why the root cause is a data problem, not a people problem

• ​The hidden revenue cost of manually entered and never-entered, activity data, and how it silently distorts your pipeline

• ​How AI-powered "time travel" retroactively fills historical CRM gaps so your next QBR is built on clean, complete data.

​Speakers

​Shantanu Shekhar, VP of RevOps, Personio

​Sravan Kumar, Director of RevOps, Moengage

​Abhijeet Vijayvergiya, CEO & Co-founder, Nektar.ai

​Ricky Kapur, Founder & Managing Partner, Alteus