Cover Image for 🏡 Brooklyn's New Members Club for Families: An Investor Deep Dive on The Beginning
Cover Image for 🏡 Brooklyn's New Members Club for Families: An Investor Deep Dive on The Beginning
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Thesis Driven
At Thesis Driven, we research and write about trends in the built world.
Private Event

🏡 Brooklyn's New Members Club for Families: An Investor Deep Dive on The Beginning

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About Event

​📅 Date & Time: Wednesday, August 13 | 3:00 PM – 4:00 PM ET
🎙️ Hosted by: Thesis Driven
🎯 Audience: Accredited investors

By signing up for this event you confirm you are an accredited investor per SEC guidelines.


​Description:

​From social clubs to wellness resorts, hospitality has long catered to adults. But what happens when you design a destination around the full modern family—and structure it to scale?

​Join us for a 60-minute deep dive with the founders of Brooklyn's new Members' Club for Families, The Beginning.

​Built and operated by Michael Schoen & Chris De Koos of Little Big Hospitality, the club provides a fully programmed, design-forward, family-first platform combining childcare, enrichment, wellness, dining, and community under one roof.

​In this session, Paul & Brad will act as "institutional investors", engaging directly with Michael & Chris to learn about their journey, dissect the business model, and explore its growth potential and how it fits within today’s capital frameworks.


​What We’ll Cover:

  • ​What makes bundled programming, F&B, and care services investable

  • ​Why underutilized urban space is ripe for family-first formats

  • ​The OpCo/PropCo structure behind Little Big’s hybrid model

  • ​The platform potential: network effects, brand equity, and non-dues revenue

  • ​How institutional investors assess family-first hospitality as a scalable category

​Speakers Include:

  • ​The Founders

    • ​​Michael Schoen, Little Big Hospitality

    • ​Chris de Koos, Little Big Hospitality

  • ​The "Institutional Investors"

    • ​​Paul Stanton, Thesis Driven

    • ​​Brad Hargreaves, Thesis Driven


​🎟️ Register now to explore how a category-defining family hospitality model is being shaped — and scrutinized — through an institutional lens.

Avatar for Thesis Driven
Presented by
Thesis Driven
At Thesis Driven, we research and write about trends in the built world.