Beyond the Data: Designing Strategy with a Human Touch

​Join Anna Lawton and Kevin Shane from noodle research + strategy for a plain-spoken, interactive seminar designed to help you untangle your organization's messiest challenges.

​Whether you are a fast-moving startup founder, an impact-driven nonprofit leader, a solopreneur, or an established team, this session will show you how to look beyond the numbers to find the deep human stories that drive successful strategies.

​In this 60-minute session, we’ll demystify qualitative research: the key to understanding the emotional "why" behind user behavior, not just the observable "what". You'll learn how we gather authentic user stories and, more importantly, how to build collaborative environments to operationalize that data into clear, actionable strategic blueprints. We’ll also share how to align your internal teams, break down organizational silos, and keep your strategy responsive and alive.

​Our presentation will run for about 35-40 minutes, leaving the remaining time open for conversation and Q&A.

​Let’s noodle over possibilities together!