Pitching with Purpose: Crafting Your "Why" to Win | Startup Canada Equal Slice 2026
This is the first webinar Startup Canada will host, as part of the Startup Canada Equal Slice 2026 Program. With the belief that "everyone deserves equal opportunity", the Startup Canada Equal Slice Program supports Canadian entrepreneurs belonging to equity-seeking communities. These expert-led webinars will help equity-seeking entrepreneurs develop crucial business skills, enhance their current business, and navigate challenges.
ABOUT THIS WEBINAR
A great pitch isn't just about your product, it's about your story. In this webinar, you'll learn how to articulate your 'why,' build a founder narrative that resonates, and craft a pitch that connects purpose with opportunity in a way that sticks with investors and stakeholders.
LEARNING OBJECTIVES
Clarify your founder “why”, articulate your value proposition, and craft a story that connects purpose to your venture and differentiates your brand in a crowded market.
Master the structure of a pitch that blends mission, brand, and market opportunity using practical frameworks and examples.
Apply techniques to handle high-pressure questions with confidence and clarity.
EVENT DETAILS
Monday, May 12, 2026
9 - 10:30 AM PT | 12 - 1:30 PM ET (please verify your time zone)
SPEAKERS
TBC
WHO IS THIS WEBINAR FOR?
Early stage entrepreneurs belonging to equity-seeking communities, such as: Indigenous, First Nation, Inuit, Métis, 2SLGBTQI+, Newcomer/Immigrant, Black and other racialized communities (East Asian, Latin American, Middle Eastern, South Asian, Southeast Asian, West Asian, Mixed race), Woman.
PARTNERS
The Startup Canada Equal Slice Program is presented by Pizza Hut Equal Slice and powered by Startup Canada