Cover Image for Workshop Wednesday's Series 02: Napkin to Prototype: Validating Your Startup Idea in The Real World
Cover Image for Workshop Wednesday's Series 02: Napkin to Prototype: Validating Your Startup Idea in The Real World
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Workshop Wednesday's Series 02: Napkin to Prototype: Validating Your Startup Idea in The Real World

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​Workshop Wednesday: Napkin to Prototype: Validating Your Startup Idea in The Real World

​Join us for our second Workshop Wednesday webinar, "Napkin to Prototype: Validating Your Startup Idea in The Real World," hosted by Bill Bellows, AU.

​Bill Bellows is an experienced business executive with a proven track record of building, managing, marketing, and reviving technology companies, specializing in the management and strategy of early-stage tech ventures.

​This workshop is designed to help aspiring entrepreneurs and early-stage founders transform their ideas into actionable, validated concepts. You'll gain practical tools and insights to navigate the crucial early stages of startup development.

​What You'll Learn:

  • ​Business Model Canvas (BMC): Master this essential tool for structuring and testing your startup's core assumptions.

  • ​Problem-Opportunity: Clearly define the real problem your idea solves from a customer's perspective.

  • ​Customer Segmentation: Identify and focus on your ideal customer groups for effective validation.

  • ​Value Proposition: Craft a compelling message that highlights your solution's unique benefits.

  • ​Iterative Approach: Get actionable next steps, resources, and templates for refining your business concept.

  • ​Build Confidence: Gain frameworks and exercises to confidently move your startup idea forward.

​Ready to turn your napkin idea into a viable prototype?

​Register now to secure your spot!


​Host: Bill Bellows, Business Professor of Entrepreneurship at American University


​Workshop Wednesday's Summer Series 2025

​Welcome to our new series of virtual workshops specifically designed for innovative startup founders! We're creating a valuable and accessible learning environment to help you navigate the exciting and challenging world of startups.Each monthly "Lunch & Learn" style session provides practical, actionable insights from experts in our network. Expect an interactive 45-minute presentation , followed by a dedicated Q&A, giving you the chance to dig deeper and get your questions answered. Our goal is to empower you with the knowledge and tools you need to grow your ventures.

​Event Details

​When: Fourth Wednesday of every month
Time: 12:00 PM - 1:30 PM EST
Where: Virtual (Zoom Link provided upon registration)

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