Behind the Practice: Building a purpose-driven practice

​What keeps you showing up for your patients, your team, and your practice when things feel uncertain or overwhelming?

​In this Behind the Practice session, we’ll explore how reconnecting with your purpose can strengthen not only you as a practitioner but also the business you’re building.

​Hosted by Gen Drummond, Jane Ambassador and founder of Hummingbird Clinical Consulting, and featuring Roxanne Francis, psychotherapist and leadership consultant, this conversation looks at what it means to lead a health and wellness practice that’s both sustainable and values-driven.

​Roxanne will share how she rebuilt her approach to leadership and client care after navigating personal loss and burnout, and how grounding in her core values helped her create a thriving, people-centered business. Together, we’ll talk about how to align your purpose with your goals, make decisions that support both impact and wellbeing, and find stability in seasons of change.

​You’ll walk away with real strategies for staying resilient, insights from a purpose-led leader in healthcare, and a renewed sense of clarity about why you do what you do.