Optimize for Amazon's AI Shopping Era: Alexa Shopping & the Skills to Win It
Amazon search isn't a list of keywords anymore.
⤷ It's a conversation.
With Alexa Shopping, your customers are asking questions out loud "What's the best cooler for a weekend camping trip that won't leak?" and Amazon's AI decides which products to recommend.
If your listing can't answer the question in language the AI can read, you don't get surfaced. It doesn't matter how good your ad bid is → you're invisible at the exact moment the customer is ready to buy.
Most sellers have no idea this shift is already happening. The ones who adapt now will own the recommendation slot before their competitors even realize the game changed.
Join John Aspinall → Chief Evangelist & Creative Director at Velocity Sellers (14,000+ hero images optimized) for a fast, no-fluff session on how to make your Amazon listings legible and visible to Alexa Shopping.
What you'll learn:
- How Alexa Shopping actually reads your listing and the blind spots that make most listings disappear
- The natural-language questions real buyers ask and how to guarantee your listing answers them
- Why "machine-legible" images are the next CTR lever almost nobody is using yet
- How to audit any ASIN for AI shopping visibility in minutes, not hours
You'll leave with 2–3 ready-to-run skills you can use in your business TODAY:
1. AI Shopping Visibility Audit → score any listing on the questions AI buyers ask, with exact gap-closing rewrites
2. AI-Ready Q&A Generator → 15–20 source-backed Q&As that feed Alexa Shopping and your PDP
3. Machine-Legible Infographic Builder → secondary images that are beautiful for shoppers and readable by the AI
This isn't theory.
Bring an ASIN → we'll work on real listings live.
Free to attend. Replay sent to all registrants.