​Horizon Capital and Rainmakers are teaming up to help early-stage founders gain clarity, structure, and the right tools to win more deals and achieve their revenue goals.

​Who is it for

​12 selected B2B startup founders (Pre-Seed to early Post-Seed) with initial traction, ready to shift from scattered efforts to a focused Go-To-Market approach.

​NOTE: Participation is by application only! includes a short form and follow-up questionnaire.

​What You’ll Gain

​This is a working session, not a lecture, built to give you practical tools you can apply immediately.

​You’ll leave with:

• ​A tool to clarify your ICP, buying journey, and personas in one structured framework — to win more deals

• ​A guided method to choose the right lead generation strategy for your stage — to build a healthier pipeline

• ​Clear understanding and actionable tools to hit your revenue goals

• ​Peer feedback and expert input to improve Go-To-Market decisions

​Workshop Flow:

• ​09:00 – 09:20 | Welcome

• ​09:20 – 11:10 | 3x Hands-On GTM Sessions

  • ​Expert framing

  • ​Group work (3 startups per group)

• ​11:10 – 11:45 | Group Presentations & Key Takeaways

• ​11:45 – 12:00 | Closing Summary

​Workshop Hosts

​​Adir Zimerman

​​Founder and CEO of Rainmakers, a thought leader in sales with extensive B2B experience across industries. He has closed deals with Fortune 500 companies like Walmart, Coca-Cola, and Microsoft, and hosts Israel's top sales podcast, "עוד פודקאסט למכירות". Previously, he held leadership roles at Lightico, Market Beyond, and co-founded SCREEMO, which he grew from an idea into a global startup operating across North America, Europe, and APAC.

​Yaniv Jacobi

​Managing Partner at Horizon Capital, Yaniv brings a rare operator-investor perspective. With deep experience in product strategy and early-stage scaling, he partners closely with founders to help them shape their Go-To-Market execution and hit key milestones.

​Workshop By

​Rainmakers

​​A Founder Led Revenue System designed to help early-stage B2B SaaS companies enhance lead generation, close deals faster, and retain customers effectively. Our mentorship-driven program equips founders with practical Go-To-Market strategies to build high-performing teams and drive growth.

​Horizon Capital

​A hands-on VC fund backing founders from day one. We invest in early-stage tech startups and support them with capital, strategic guidance, and GTM expertise to move from idea to traction to scalable growth.