

Brandstorm Case Competition 2026
Once you have purchased tickets for the event, please ensure you (and your teammates, if applicable) fill out this form: Brandstorm 2026 - Attendee Signup (Open Google Form)
Brandstorm 2026: Ignite Your Marketing Genius! Get ready to unleash your creativity at SFU Student Marketing Association's flagship event, Brandstorm 2026!
This marketing case competition challenges students to develop innovative solutions for real-world business challenges, offering a unique opportunity to gain hands-on experience, network with industry professionals, and kickstart your marketing career.
Brandstorm is SFU's only marketing case competition. Students sign up in teams of 3 or 4 to compete against other teams to become Brandstorm Champions and win cash prizes. Teams will be given a marketing problem to solve for a real-life client company. From there, they will develop a solution that accounts for costs, design, and marketing strategy. A panel of judges, including one from the client company, will judge each team to decide on a winner.
Don't miss this chance to storm the marketing world with your brilliant ideas! Register now to secure your spot in Brandstorm 2026.
Why Participate?
Tackle real marketing challenges presented by our client company
Receive guidance from industry experts and SFU faculty
Showcase your skills to potential employers
Win exciting prizes, raffles, and recognition
Boost your resume with practical experience
EVENT SCHEDULE:
Kickoff (via Zoom): October 24, 2026, at 6:00 PM to 7:00 PM
Case Release: October 27, 2026, at 8:00 AM
Submissions Due: October 31, 2026, at 8:00 PM
Competition Day: November 1, 2026, at 10:00 AM to 4:00 PM
COMPETITION DAY
Date: November 1, 2026
Time: 10:00 AM to 4:00 PM
Location: SUB Ballroom, Student Union Building, SFU Burnaby Campus
SCHEDULE
9:40 AM: Registration Begins
10:00 AM: Opening Remarks/Keynote Speech
10:35 AM: Preliminary Rounds 1-4
12:15 PM: Lunch
1:00 PM: Finalists Announcement
1:15 PM: Finalist Rounds 1-3
2:55 PM: Judges' Deliberation
3:10 PM: Giveaway/Raffle Draw
3:30 PM: Winners Reveal
3:45 PM: Closing Remarks
4:00 PM: Open Networking/Event Concludes
PRIZES
1st Place: $200 per team
2nd Place: $100 per team
3rd Place: $60 per team
Raffle prizes are also available for all attendees!
TICKET SALES:
Individual: Purchase this ticket if you wish to be placed into a team of 3-4
Group: Purchase this ticket if you wish to create your own team of 3-4
FAQ:
Q: How many people can be in a team?
A: Teams are made up of 3-4 people.
Q: Do all people in a team need to buy a team ticket?
A: No, only one person in the team needs to purchase the "With a Ready Team" ticket to cover entry for all attendees. However, each person in the team must fill out and submit the Attendee Information Form separately.
Q: Who can participate in this event?
A: Any SFU/FIC students can participate in Brandstorm.
Q: Are tickets final sale?
A: They are non-refundable after tickets close.
Q: What is the dress code for the competition day?
A: Business formal
For any questions or concerns, please contact us at smaevent@sfu.ca
Purchased a ticket? Fill in the Attendee Information Form: (Open Google Form)