Cover Image for Geofencing for Beginners: Market to People Based on Where They Go
Cover Image for Geofencing for Beginners: Market to People Based on Where They Go
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EmoryDay
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Geofencing for Beginners: Market to People Based on Where They Go

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Geofencing for Beginners: Market to People Based on Where They Go

A Simple Introduction to Location-Based Advertising

What if you could target people not just by age, interest, or search, but by where they physically go?

Geofencing makes that possible. In this free beginner-friendly session, we’ll break down exactly how geofencing works, why it’s such a powerful marketing tool, and how your business can use it to target customers in real time based on their locations. Whether you're running a local shop, an event, or a national brand, geofencing can give you a smart edge on your competitors.

This session is ideal for:

  • Business owners who want to advertise locally or regionally

  • Marketers looking to test hyper-targeted digital campaigns

  • Agencies seeking modern solutions for location-based targeting

  • Anyone new to digital ads and curious about geofencing

What You’ll Learn:

  • What geofencing is (in plain English) and how it works

  • How businesses use it to deliver ads based on physical locations

  • Real-world examples of effective geofencing campaigns

  • Common industries and use cases where it shines

  • How it compares to traditional targeting methods (like demographics or interest)

  • What tools or platforms support geofencing, and how to get started

  • Smart tips to avoid wasting ad spend on bad location targeting

Reserve your spot now and see how location-based marketing can drive real-world results.

Avatar for EmoryDay
Presented by
EmoryDay
36 Went