Purpose Driven Success: Vision, Mission and Values

​Join us this Wednesday as we dive into the essentials of defining a clear purpose for your early-stage organization. Discover the importance of an aligned mission and vision and how they can structure your efforts. Use purpose in a practical way to resonate with both your team and your audience. This session will equip you with the tools and mindset needed to build a purpose-driven foundation from the beginning and build over time for long-term success.

Guest Speaker: Jen Derks

​Jen Derks is an award-winning branding and design expert who leads the team at Four Fin Creative.

​Four Fin focuses on supporting climate tech and sustainable companies with brand strategy, design, and messaging—which helps these important companies build the trust and credibility needed to succeed in today’s competitive landscape and turn their world-saving solutions into reality. Four Fin has helped over 100 businesses secure additional funding, land key partnership deals, and attract top talent.

​Jen is fueled by her and her team's work, both professionally and personally, as she knows the power of what good branding can do for the planet. An inspiring brand moves people to feel things, and ultimately change things. Sharing her insights with the world is part of this work, and she welcomes speaking and panel engagements for planet-forward organizations. Jen is also a mom, an avid surfer and a community volunteer and activist.