

From Concept to Shelf: Dinner for Launch & Label Owners in CPG/FMCG
Private, invitation‑only dinner for marketing, product, packaging, regulatory and approval leaders preparing products for launch.
On September 16, during CEW Beauty Expo week, a small group of professionals from beauty and personal care, consumer health, food & beverage, and retail will meet in New York’s West Village for a private roundtable dinner.
The focus: the real‑world challenges of getting products launch‑ready and to market accurately, including:
Managing multiple launches, innovations and product refreshes
Coordinating packaging, claims, labels and approvals across teams
Handling tight timelines while keeping content accurate
Avoiding repeated correction rounds, bottlenecks and last‑minute changes
Reducing the risk of errors that create in‑market issues or recalls triggered by regulators, retailers, and advertisers
This is a relaxed, peer‑led evening rather than another expo reception or a product demo. Guests will compare practical approaches, share what’s working and discuss where manual work can be reduced without losing control or confidence.
We’ll explore questions like:
How do different teams keep launches moving when many stakeholders touch the same pack content?
Where do packaging and label approvals slow down most often?
What has helped reduce rework and avoid “approved, printed… recalled” moments?
Who the event is for
This dinner is designed for leaders and senior practitioners at medium to large companies, such as:
Marketing and Brand Directors
Product Innovation NPD leaders
Packaging and Content Operations managers
Regulatory Affairs and Compliance leaders
Quality Assurance / Quality Control leaders
Regional marketing and launch managers
Private‑label / own‑brand owners at retailers
If a significant part of your job is making sure products, packs and claims are ready for launch — and consistent across markets — this evening is for you.
Date, time, location
New York — September 16, 2026
Time: 6:00–9:00 PM
Location: Private venue near the West Village
What guests can expect
Small group (around 15–20 guests)
Informal networking over food and drinks (hosted by Schlafender Hase)
Facilitated, peer‑led discussion
Time for one‑to‑one conversations
A brief introduction to how Schlafender Hase approaches packaging and label accuracy, without slides or a formal product presentation
Host
Hosted by Dagmar Moreside, who leads FMCG/CPG at Schlafender Hase and works with brands across beauty and personal care, consumer health, food & beverage and retail on getting packaging and content launch‑ready.
Capacity & registration
Participation is by invitation only and capacity is limited to maintain an intimate, focused conversation.