Writing less, meaning more

​Writing less, meaning more: a writing workshop for visual storytellers

​Great ideas are being buried beneath jargon, abstraction, and the pressure to sound smart and “professional.” What often happens instead is writing that has no energy or movement. This leads to strategy documents nobody remembers, change messages nobody feels, and presentations that explain everything while meaning very little.

​This FREE 1-hour online workshop is for you if your job involves translating complexity into clarity — consultants, entrepreneurs, change leaders, facilitators, trainers, and graphic recorders – but focused on finding the story, and putting visuals and words together in more intriguing, meaningful ways.

​Grab a pen and join long-time visual storytellers Axelle Vanquaillie and Ben Crothers, as they show you steps to turn overloaded text or speeches into compelling, memorable communication, and get those great ideas out from behind all the corporate fluff. This is inspired by Ernest Hemingway’s ultra-short storytelling, and focuses not on literary flair but on clarity, tension, and meaning: saying less, while making people care more.

​Stop explaining. Start evoking. Take your business writing from DeckSpeak back to Human.