The Simulated World
WHAT IS THE SIMULATED WORLD?
The Simulated World is an event by Blok for those building at the frontier of simulating human behavior - the product leaders, designers, engineers, and researchers turning intelligence into impact.
The vibe: part speaker salon, part cozy living room - think big ideas shared from sofas, surrounded by rugs, cushions and curiosity.
We’ll explore:
The rise of domain-specific models and adaptive systems
How simulation and behavioral modeling accelerate product innovation
The role of design, psychology, and experimentation in applied AI
What happens when models stop predicting and start governing
This is where the next generation of builders comes together to define how products will think, learn, and evolve.
WHO SHOULD ATTEND?
This event is for builders shaping intelligent systems - expect a diverse group of 150+ product leaders, founders, and researchers exploring how simulation and behavior modeling are transforming the way we design and ship products. Attendees so far include, researchers from top AI labs, product leaders at orgs. like Airbnb, Discord, and Uber, and startup builders bringing this frontier tech to life.
Note: Attendance is curated to ensure depth, quality, and connection across disciplines.
THE RUN DOWN
3:00 - 3:30pm Arrival
3:30 - 4pm Welcome & Intro to Blok
4:00 - 4:45pm Technology: AI user simulations for product discovery and market-fit
4:50pm - 5:35pm Society: Simulations reshaping policy, trust and the collective imagination
5:40pm - 6:25pm Cognitive Science: What the human brain teaches us about simulating human behavior
6:30pm - 7:15pm Design: Crafting emotion, storytelling and design in simulated worlds
7:20 - 7:30pm Closing remarks
7:30 - 9pm Evening networking - drinks & finger food
We'll also be running product experiment simulations - test your website or interface with the blok platform.
Date: January 23, 2025
Location: San Francisco
Hosted by: Blok - building behavioral simulations that help teams understand and design for human behavior.