The Simulated World
WHAT IS THE SIMULATED WORLD?
✨ Join us for a five-panel deep dive into the future of simulation in a cozy, living-room-meets-salon vibe. Think sofas, rugs, cushions, and plenty of curiosity as big ideas get shared.
From how humans really behave to how autonomous agents will shape digital worlds. Across behavioral science, policy, AI, design, and forecasting, we’ll explore how teams can use simulation to predict outcomes, reduce risk, and build better products before they exist.
👥 PANEL 1: The Physics of People
Before we simulate products, we simulate people. This panel unpacks the science of human decision-making, why “average user” thinking fails, and how modeling real behavioral variability unlocks better predictions.
🏦 PANEL 2: Counterfactual Worlds
“What if?” is a discipline. Hear how institutions like central banks and national-security teams use simulations to rehearse futures — and how product teams can apply the same rigor to strategy and operations.
🤖 PANEL 3: Agents Everywhere
Agents are shifting from task-doers to semi-autonomous decision-makers. We explore the emerging agent stack, failure modes, safety, and why agents need goals, constraints, and personality — not just capabilities.
🎨 PANEL 4: World-Building for the Real World
Every product is a world with rules and incentives. Designers, game creators, and immersive-experience builders discuss how simulated worlds reveal hidden friction, guide exploration, and shape user experience.
🔮 PANEL 5: The Limits of Prediction
Simulations aren’t crystal balls. Our closing conversation tackles uncertainty, emergent behavior, model brittleness, and how teams use simulations to become “less wrong, faster.”
WHO SHOULD ATTEND?
This event is for the people shaping the next generation of intelligent systems. A cross-disciplinary crowd of 150+ product leaders, founders, and researchers exploring how simulation and behavioral modeling are reshaping how we design and ship products.
Attendees include researchers from leading AI labs, product leaders from companies like Airbnb, Discord, and Uber, and startup builders bringing this frontier technology into the real world.
Note: Attendance is curated to ensure depth, quality, and connection across disciplines.
THE RUN DOWN
3:00 - 3:30pm Arrival
3:30 - 4pm Welcome & Intro to Blok
4:00 - 4:45pm The physics of people: Before we simulate products, we simulate people.
4:50pm - 5:35pm Counterfactual Worlds: “What if?” is a discipline.
5:40pm - 6:25pm Agents Everywhere: Agents are shifting from task-doers to semi-autonomous decision-makers.
6:30pm - 7:15pm World-Building for the Real World: Every product is a world with rules and incentives.
7:20pm - 8.15pm: The Limits of Prediction
8:20 - 8:30pm Closing remarks: how teams use simulations to become “less wrong, faster".
8:30 - 10pm Evening networking - drinks & finger food
GET READY TO RUN YOUR OWN SIMULATIONS!
Have your site or URL handy so you can test it live on the blok platform! 😎
Date: January 23, 2025
Location: San Francisco
Hosted by: Blok - building behavioral simulations that help teams understand and design for human behavior.