

Journey Management Study Group - Guest speaker: Jamin Hegeman
Jamin Hegeman is our guest speaker for the online event in September.
Join us for an engaging conversation with Jamin and fellow Journey Management enthusiasts!
Topic
Journey Management Maturity: Will It Survive You?
Overview
Most journey management does not stand the test of time. Maps get created. Enthusiasm is high. The potential is there. Then it falters.
This talk is for anyone trying to make journey management a sustainable practice, not a one-time project.
Drawing on 20+ years in service design, Jamin will walk through two assessment tools:
- Smaply's five layers — Standardize, Govern, Structure, Measure, Embed — for gauging how mapping itself is scaling
- And his own Journey Management Stack, eleven interlocking parts spanning the map, the org, the tooling, and the people, for gauging whether the practice around it will hold
Together they answer two questions:
- where are you now?
- what's the journey ahead?
In addition, Jamin will touch on what you can move forward on your own, and where you need the organization to show up with you, so that journey management will survive with you.
Event details
Date: Friday, September 18
Time: 11 am to 11:30 am (EDT) | 5 to 5.30 pm (CEST) | Time zone converter
Location: Online event
Note: After registration, the Zoom link will be shared with participants. The event will be recorded and shared with the attendees in a follow-up email.
Agenda
Presentation by Jamin - 15 minutes
Q&A with Jamin - 15 minutes
Note: After registration, the Zoom link will be shared with participants.
About the guest speaker
Jamin Hegeman is an executive design leader with 20+ years of experience delivering exceptional customer experiences, driving innovation, and scaling design teams.
As Executive Partner at Harmonic Design, he leads business transformation, journey management, and customer-centered culture across industries.
Jamin is based in New York, U.S.
He’s led transformative work at Nokia, Adaptive Path, and Capital One, where he grew design across multiple business and enterprise domains.
A longtime service design advocate—including leader within the Service Design Network, Jamin has shaped the field globally through conferences, teaching, and contributions to foundational books.
If you have any questions before our meet-up, please feel free to send them to arun.martin@gmail.com.
We value your attendance!