What's Actually Working On TikTok Shop US

​From Strategy to Scale:

​What’s Actually Working on TikTok Shop US for Consumer Brands

​Join a small group of NYC consumer brand founders, operators, and creators for an honest conversation around TikTok Shop growth, creator strategy, and what actually drives sales in the U.S. market today.

​No fluff. No “gurus.” Just real operators sharing what’s working.

​This is intentionally designed as a small, high-signal gathering rather than a traditional networking event.

​Topics may include:
• TikTok Shop US trends & opportunities
• Creator-led commerce
• Scaling short-form video systems
• Brand positioning & conversion
• Operational challenges for US brands
• Q4 growth preparation

​Expect a mix of founder conversations, operator insights, and open discussion.

​Limited to 15–20 guests.
Approval may apply.

​Event Flow

​6:30–6:40 PM
Opening Remarks

​6:40–7:00 PM
TikTok Shop US Trends & Market Insights

​7:00–7:20 PM
Brand Case Study & Growth Discussion

​7:20–8:00 PM
Open Q&A

​Host

​Jingyi (Gin) Zeng（Jingyi（Gin） Zeng | LinkedIn）

​Founder, Horizon Field Group

​Former TikTok industry operator and global e-commerce strategist focused on TikTok Shop US, creator ecosystems, and consumer brand growth.

​Led $400M+ GMV across fashion and consumer categories, with deep experience building scalable short-form video systems, creator partnerships, and TikTok-native growth strategies across the U.S. market.

​Currently building and advising brands at the intersection of commerce, content, and AI-driven consumer products.