✍️WORKSHOP: How to Make and Use Book Trailers w/ Melissa Addey
** This is a LIVE workshop. Attendees will be sent a video recording after the workshop. **
What if a short video could help you sell more books?
Many authors overlook book trailers, but they can be one of the most engaging—and cost-effective—tools in your creative marketing toolkit. From sparking reader curiosity to boosting online ads, a good trailer can help your story travel further.
In this practical and inspiring session, author and creative entrepreneur Melissa Addey will show you how to make and use book trailers to elevate your author brand. Drawing on her experience as a full-time self-published author, Melissa will demonstrate how she uses videos from the early stages of plotting through to launch—and how simple, accessible tools can help you do the same.
You’ll learn:
The many ways book trailers can support your writing and marketing strategy
How to plan, script, and tell a visual story that sells your book
Where to source images, video clips, and music (ethically and affordably)
Editing tools and best practices for different platforms
The role of social proof, tone, and that all-important final frame
Practical resources and ideas to start making your own trailers today
About Melissa Addey
Melissa Addey writes richly researched historical fiction. Her novels span Ancient Rome, medieval Morocco, 18th-century China, and Regency England. She has a PhD in Creative Writing, was Writer in Residence at the British Library, and lives in London with her family. She runs workshops and webinars for authors wanting to take an entrepreneurial approach to their writing careers. Discover her books (and get a free novella) at www.melissaaddey.com.
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