MOODY yap challenge kick off + personal brand workshop w/ britt from state of brand

​You can be excellent at your job and still turn into a different person the second a camera comes out. Stiffer. Vaguer. Weirdly formal.

​That's a delivery problem, not a you problem, and it's fixable with reps. So we're doing 30 days of them.

​The workshop

​Britt from State of Brand opens with the 90 minutes of actual strategy, because 30 days of reps on a message you haven't defined is just 30 days of noise.

​→ what you want to be known for, and the POV that makes you distinct
→ turning your experience and personality into pillars you can actually post from
→ the difference between having an audience and building a brand
→ consistency across message, visuals and presence, without copying whoever's trending
→ how a clear brand turns into clients, partnerships, career growth and sales
→ frameworks to audit and sharpen what you've already got

​In Britt's words: "Visibility isn't about being everywhere or constantly posting, it's about making sure the right people understand who you are, what you stand for and the value you bring. The strongest personal brands aren't necessarily the loudest, they're the clearest."

​Then: 30 days of yapping challenge

​Every day we drop a challenge. You film yourself talking to camera. You post it in the MOODY yap challenge channel for feedback from the group, or on your own socials if you're feeling brave.

​You might never post a single one publicly. That's allowed. The reps are the point. We tune each other's message and delivery until it actually sounds like you.

​Who it's for

​Founders building a brand. Corporate girls who need to be visible internally. Creators whose delivery hasn't caught up to their ideas. The challenges work across all of it.

​Hosted by
Brooke from MOODY, Britt from State of Brand, and Ari from Athlinq.

​How to join
→ Register here for the workshop on Tues 15 Sept
→ Join the yap challenge channel in the MOODY WhatsApp for the daily prompts

​30 days. One challenge a day. Who's in?

These are the girls who get it, and we are in a MOOD.