

Getting Managers on Board: The Missing Link in Learning Transfer with Melanie Martinelli
Your Training Worked. So, Why Didn't Anything Change?
You've spent weeks designing a learning experience. Participants are engaged, conversations are flowing, and people leave motivated to try new approaches.
A few weeks later, you check in.
"So, how's it going?"
"I'd love to do things differently, but we've been so busy that we've just gone back to how we've always done it."
Sound familiar?
Great learning experiences don't automatically lead to lasting change. One of the biggest influences on whether learning sticks happens outside the workshop itself. Managers and supervisors play a key role in reinforcing new behaviours, creating opportunities to apply learning, and helping people keep the momentum going. But they're often brought into the process too late—or not at all.
In this interactive session, Melanie Martinelli will introduce the 12 Levers of Transfer Effectiveness—the distillation of 110 years of research by Dr. Ina Weinbauer-Heidel and the Institute for Transfer Effectiveness. Together, we'll explore practical ways to involve managers before, during, and after learning, so participants have the support they need to turn good intentions into lasting behaviour change.
In this session we will:
🃏 Use the Transfer Card Game to identify the biggest barriers to learning transfer in your own programmes.
👥 Explore practical ways to get managers and supervisors on board before, during, and after learning.
🛠 Take away 5 tools from the SessionLab library to help learning stick long after the workshop ends.
Meet your facilitator
Melanie Martinelli has spent more than 20 years helping organisations create learning that leads to real change. As CEO of the Institute for Transfer Effectiveness, Founder of Going Beyond Training GmbH, and a Senior Kirkpatrick Certified Facilitator, she combines practical experience with decades of research into what helps people apply learning back in the workplace. Melanie is passionate about helping L&D teams move beyond delivering great training and start designing for lasting learning transfer.