HOW TO BUILD A HOLIDAY-READY CREATOR & AFFILIATE PROGRAM IN 90 DAYS
💡 What's the Ugly Truth
Most brands treat the holidays like a sprint. They wait until October, throw budget at ads, then scramble to find creators whose calendars filled up back in August. By the time the codes go live, the good partners are booked and the margin is already gone.
Holiday revenue is not won in November. It is won by the brands that built creator and affiliate momentum months earlier, while everyone else was still "planning." The ugly part is that this is rarely a budget problem. It is a timing problem, and most teams find that out too late to fix it.
🎯 Why You Should Attend
You leave with a 90 day plan you can start the same week, not a list of things to think about.
Know exactly what to build in Days 1-30, 31-60, and 61-90
Structure commissions that compete for creator attention without eating your margin
Recruit and activate creators before October deal events and BFCM lock up their calendars
Read early performance data and pull the right lever instead of guessing what is working
Turn a holiday push into a program that still runs in Q1
🙋 Who's Getting In This Room
Small and virtual, capped at 50, so real questions actually get answered.
Ecommerce and DTC founders heading into their biggest quarter
CPG founders running multiple retail locations
Brand operators selling across Shopify, Amazon, Walmart, and TikTok Shop
🎤 Who's Taking the Stage
Alexa Kosloski - Lead Account Strategist at Levanta
Alexa Kosloski is a Lead Account Strategist at Levanta, that helps brands and agencies build and scale high-performing creator affiliate programs across Amazon, Walmart, and Shopify. With expertise in e-commerce, affiliate strategy, and account management, Alexa brings a strategic, data-driven approach to helping brands navigate the evolving creator and customer landscape.
💬 What's On the Table
Standing up a creator and affiliate program from zero, and what to skip
Commission math that competes for creators without eating your margin
Getting the right creators booked before their calendars close
The early signals worth acting on, and the ones to ignore
Building a partner mix that holds up through BFCM
Where holiday programs usually break, and how to see it coming
🤝 Who's Backing This
Levanta is the affiliate and creator platform built for modern ecommerce brands to run performance driven partnerships across Shopify, Amazon, and Walmart.
⭐ About Ugly Talk:
Started in 2019, Ugly Talk has been transforming business setbacks into breakthrough "aha!" moments by hosting unfiltered, no-nonsense events where battle-tested entrepreneurs share their raw lessons and insights.
With a growing presence in cities like New York, Chicago, San Francisco, and Miami, we've built a vibrant community of thousands of founders and industry leaders making a profound impact on the entrepreneurial landscape.
Official Website: UglyTalk.com
🚀 Join us to stay updated on upcoming Ugly Talk events!
Official Event Page: [Link]