

Contrarian Takes on AI Search
Semrush Villa — Cannes, France
Invite Only · First come first served
Monday at the Semrush Villa is deliberately unstructured. We begin the week by challenging the AI search assumptions most leaders arrive with — so you can outplay your competitors.
Hosted by Semrush Head of Customer Education & Community Rita Cidre. No slides, no formal agenda.
What's happening:
Contrarian takes on AI search
Poolside think tank
Format intentionally open
Who's in the room: CMOs, senior marketing leaders, and the Semrush team — including Semrush CMO / Adobe VP Marketing Andrew Warden, Karl Lagerfeld SVP Marketing Mirjam Schuele, Growth Advisor Kevin Indig, Nectiv Co-founder Chris Long, and Havas Head of SEO Maxime Guernion.
The Semrush Villa is an invite-only space above the Croisette. Spaces for this session are extremely limited.