

The Ten: Ms. Chriselle
The Ten is HUMG’s flagship speaker series, bringing some of the most influential marketing leaders across industries straight to campus.
Chriselle has kindly offered PHLUR products as gifts for event attendees, available while supplies last.
Chriselle Lim is a trailblazing entrepreneur, creative visionary, and one of the original digital fashion tastemakers who helped define the modern creator economy. With over 6 million followers across her social platforms, Lim has built a global audience through her sharp, irreverent approach to style and her deeply personal storytelling.
Recognized by Forbes as one of the top creators in fashion, Chriselle has cultivated a loyal community passionate about fashion, beauty, lifestyle, and motherhood. She continues to partner with the world’s most iconic luxury houses, including Chanel, Louis Vuitton, and Dior, bringing authenticity and aspirational polish to every collaboration.
In 2022, Lim relaunched her fine fragrance brand, PHLUR, which became an instant viral sensation. Its hero scent, Missing Person, sold out within hours of launch and generated a waitlist of over 275,000. Today, PHLUR is carried in over 500 Sephora stores across the U.S. and Canada, as well as internationally in Selfridges and Space NK. With multiple sell-out launches and widespread acclaim from Vogue, Elle, and TikTok’s beauty community, PHLUR has cemented its place as a rising star in the fragrance industry, thanks to Lim’s unmatched storytelling and brand-building expertise.
In July 2025, PHLUR entered an exciting new chapter as private equity firm TSG Consumer Partners announced its acquisition of the brand. Chriselle Lim will continue to lead as Creative Director while retaining a meaningful stake, ensuring her vision remains at the heart of PHLUR’s journey. With TSG’s world-class resources and strategic support, PHLUR is now poised for accelerated growth, innovation, and global expansion—cementing its place as a leader in modern fragrance.
Chriselle also serves as an ambassador for Baby2Baby, a nonprofit organization that provides essential items to children living in poverty, and Fashion Trust U.S., which supports and empowers emerging American design talent. Her commitment to community, creativity, and social impact continues to shape her ever-evolving legacy in fashion and beyond.
Don't miss a single speaker: https://calendar.google.com/calendar/u/4?cid=Y18yMjI0ZjI4NjIyYzczNDBiMjI5NzlmMjJlMTBjZmU5NGI1OGVjZTQyOGM3Y2JjMTIwYzZkMmI3NGMwNjQxMzhmQGdyb3VwLmNhbGVuZGFyLmdvb2dsZS5jb20