​Curious about how AI can actually elevate your design work, beyond just prompts and tools?

​In this hands-on conversation, Madalena Costa and Lolla Massari will explore how designers can move from experimenting with AI to confidently building with it.

​You’ll learn how to:

• ​Rethink your creative process with AI as a collaborator, not just an assistant

• ​Identify where AI can amplify your design flow without replacing your intuition

• ​Build confidence in using AI tools, from ideation to systems design

• ​See real examples of how design teams are adopting AI in their everyday workflows

​Whether you’re a designer curious about where to start or already experimenting with AI tools, this session will help you connect the dots between human creativity and intelligent systems.

​🌟 Speakers

​Madalena Costa | Product experience & AI strategist

​Madalena helps teams design systems people actually want to use. As an international speaker and community leader, she empowers designers and product teams to grow with AI, from curiosity to confidence.

​

​Lolla Massari | Freelance Product Designer

​With a dark past in creative copywriting, Lolla brings storytelling into systems thinking. Her soft spots are data visualisation, B2B flows, the humans behind the screens and gluten-free pizza.

Come join us for an inspiring hour of creativity, conversation, and connection! 💫