

Beyond the Feed: How Knowledge-Driven Creators Can Earn Authority Outside Their Own Platform
Your content proves your point of view. It doesn't prove your authority. That happens somewhere else, in the rooms you don't control: the podcast you're a guest on, the article you're quoted in, the panel someone else built. Most creators pour everything into their own platform and wonder why recognition still feels out of reach.
In this 60-minute session, we're breaking down why external opportunities like press, guest spots, and strategic collaborations do something your own content structurally can't, and how to actually land them without a publicist on retainer or a lucky break.
Joined by Grace Ditzler, Founder of Good News Grace, we'll cover:
What makes someone pitchable versus forgettable
How to build relationships with journalists and hosts before you need them
The types of opportunities that actually compound your authority versus just spiking your reach for a week
How to put together your pitch
This session is for you if you’re an expert looking to gain more recognition in your field, a founder building a media presence, or an independent media operator.
This session will be recorded and sent to registered attendees.