personal branding 101 - creating a sustainable content strategy.

​​If you’re an aspiring content creator, new to your content creator journey, or want to learn frameworks that will help you dive in more deeply…

​​…this one’s for you.

​welcome to the second class of personal branding 101 workshop series.

​The goal of these workshops is to help you

​In the previous session, we went through:

​​• the importance of storytelling and HOW you deliver that story so it reaches the right people

​​• becoming a "lighthouse" for your target audience

​​• what personal branding is, and the importance of YOU ARE THE NICHE.

​We then went over a framework called the Creator Vision that will help you identify core elements of your personal brand, and give you the building blocks of your content strategy.

​In this class, we will explore how to engineer a plan we can execute, applying the Creator Vision framework.

​NOTE: if you haven't attended the previous class, you can still come! you'll still get a lot out of it, but note that certain things we discuss will build on what we talked about last class.

​read through the PERSONAL BRANDING 101 thread on discord so you can make the most out of class.

​TO GET THE MOST OUT OF THIS CLASS, TAKE THE TIME TO DO YOUR CREATOR VISION BEFORE.
you'll see instructions on how to fill out the creator vision on the discord thread.

​
​What we’ll go through in this session:

​​• what videos to actually make?

​​• how to use the CREATOR VISION framework to engineer a sustainable social media strategy that works for YOU

​​• messaging, content pillars, and strategies to reach your people.

​​• video formats and templatizing.

​we will have a Q&A halfway through the session.

​In the session, I will also LIVE AUDIT 2 of YOUR Creator Visions to show how to apply the principles and frameworks we have been learning.

​I will also audit 1-3 short videos made by YOU.

if you come in with a creator vision complete, you'll have a chance to get a LIVE AUDIT in the session.
THIS IS A GREAT CHANCE TO GET FEEDBACK FROM A LOT OF PERSPECTIVES, AND TEST IF YOUR TARGETTING IS WORKING!

​​——-

​This is part 2 of 3 (or 4) classes.

​​In later sessions, we’ll go through:

• ​ Storytelling fundamentals (focused on short form video)

• ​batch creating, filming, editing

• ​a crash course on how to make authentic short form videos that convert. (This will be one or two classes).

​I will host an office hour once a week for additional questions.