Personal Branding for Professional Development

​Your LinkedIn profile is not a resume. It's the first impression every recruiter, hiring manager, and professional contact forms before they meet you. Right now, most student profiles say the same thing: some coursework, a few clubs, generic language that blends into everyone else's.

​This workshop changes that.

​Helen Wang has spent her career at the intersection of global strategy and human performance, leading supply chain organizations through Apple's first iPhone and Google's self-driving car program, and teaching leadership and innovation at UC San Diego's Rady School of Management. She knows what separates candidates who get called back from candidates who don't.

​In 90 minutes, you will:
- Take a structured strengths assessment and learn what your results actually signal about your professional direction. Not just what you're good at, but why it matters to an employer or collaborator.
- Build a one-page personal brand that translates your specific combination of strengths into language professionals recognize and remember.
- Leave with a concrete LinkedIn rewrite you can publish the same day, with a profile that positions you with unique strengths instead of blending in.

​This is no lecture, be prepared for an interactive working session with Helen. You'll come in with a vague sense of your strengths. You'll leave with a clear professional identity and the words to back it up.

​Cameras on. Questions welcome. Bring your LinkedIn profile.

​Follow Oceanside Perspective on LinkedIn: /oceanside-perspective

​Visit our website:
https://www.oceansideperspective.org/

​Get to know our host before we dive in: https://www.oceansideperspective.org/post/from-tech-giant-to-supply-chain-strategist-helen-wang