

Use Marketing Secrets to Drive Signups for Your Next Company Training
Do you pour your time and energy into creating a transformative in-house training, but hardly anyone signs up?
Or do you have a required training on the books, but it’s like pulling teeth to get people to register – even though it’s mandatory?
The way you market your training internally can have a massive impact on signups, attendance, and engagement.
Get access to a treasure trove of marketing techniques you can use to change how employees feel about your training and whether they sign up.
All participants in this supportive, small-group workshop will be asked to share an example of internal marketing for a training, past or future (drafts are okay!).
Get ready for super-clear, easy-to-implement techniques that you can put to work TODAY to start driving registrations for your next company training.
About Diana
Diana Ecker is a messaging and communication strategist. She was lead manager of Klaviyo University and led internal course launches that filled up in minutes.
Diana has partnered on a variety of internal Benefits, HR and L&D initiatives and holds a SHRM-CP certification. She has also worn product marketing, customer marketing, and content marketing hats at three software companies. Diana has a BA in English and an MS in the social sciences focused on behavior change.