Get More Winning Cases — Inside Carpenter Zuckerman's Playbook — A Masterclass with Paul Zuckerman & Nathan Sumekh
Most attorneys spending real money on ads aren't getting the cases they should.
Paul spent the last 30 years building CZ and I spent the last five years working with more than 1,000+ law firms at Legal Soft. We saw the same pattern every time: the firms that grew weren't the ones with the biggest ad budget. They were the ones who nailed the operations before they spent another dollar and had the right vendors.
More leads do not fix a broken intake system. They just make the problem more expensive.
June 24 6:30pm, Paul Zuckerman (CZ Law) and Nathan Sumekh are hosting 40 attorneys in the CZ Porsche Garage .
An intimate session in Beverly Hills with food, drinks, and the operational playbook most firms never get to see.
In person + recording for everyone who applies.
— — — THE NIGHT — — —
6:00 PM — Doors open. Drinks + dinner. Networking.
7:00 PM — Lead gen. Vendors. Getting the most out of every vendor. Tracking every lead end-to-end. Hiring and managing an intake team that actually converts. Live Q&A. With Nathan Sumekh
8:30 PM — Building the case from day one. The methodology behind 30 years at CZ Law — and how CZ Law brings in $7 of justice for every $1 the big marketers bring in.* With Paul Zuckerman
9:30 PM — Open Q&A. More food. More drinks.
— — — WHO THIS IS FOR — — —
→ Attorneys trying to figure out how and where to spend their money → Solo and small firms spending on ads with weak ROI → Established firms looking for nuance in signing, intake, and case building
— — — THE FORMAT — — —
Can't make it in person? Apply for the LIVE ZOOM option — just say so in your application.