Is a Service? The Live Event
Some questions sound simple until you try to answer them out loud with other people.
Is a flat white a product or a service? What about a gift card? A supermarket loyalty card?
Join Linn Vizard (Ask a Service Designer) and Daniele Catalanotto (Swiss Innovation Academy) for a live session built around isitaservice.com: a game where you swipe on 15 everyday things and decide: product or service?
You'll play in small breakout groups, compare scores, and bring your most contested cards back to the room for a live debate. Linn and Daniele will throw in the frameworks, and their own hot takes.
What to expect:
Try out the game in small groups
Facilitated and impassioned debate on the tricky ones
The frameworks behind how service designers actually make this call
Who it's for:
Service designers and students, UX practitioners, product people, and anyone who's ever had this argument in their head or with colleagues!