Hala Digital Marketing Fundamentals Workshop

​We're back with the third workshop in our professional skills series with Hala, and this one's all about digital marketing: how it works, why it works, and how you can use it best.

​Leading the session is Seon Sequeira, Digital Marketing Strategist & Industry Specialist. He'll break down how digital marketing actually works behind the scenes, drawing on years of hands-on experience building and running campaigns across different markets and industries.

​In this workshop, you'll:

• ​Get introduced to the core concepts: Social media, content strategy, SEO, and paid advertising

• ​Learn from real-world case studies and campaign breakdowns

• ​Walk away with practical frameworks you can apply to your own projects or personal branding

• ​Ask anything in an open Q&A with an industry expert

​Come ready to do more than just take notes. Bring your questions, the ideas you're testing, and be ready to think out loud!

​📍 University of Birmingham Dubai
🗓️ Thursday, 27th August | 1:00 PM – 4:00 PM

​See you there!

Team +twe 💛