

Masterclass | The Importance of the Company Behind Your Product: Operational Excellence as Foundation for Scale | SAP
Approximately 80% of start-ups that successfully launch products fail to scale them to full maturity. The root cause is a fundamental paradox: the operational agility that enables initial success becomes a liability as transaction volumes multiply and organizational complexity grows. Informal coordination mechanisms collapse, creating bottlenecks that constrain growth and degrade customer experience.
Learn in this masterclass why navigating this transition from startup agility to startup scale is crucial for success and how establishing standardization for supporting processes based on business processes enable efficiency.
Speakers
Tino Albrecht, Director for Startups, SAP
LinkedIn
Jan Gutknecht, Director for Startups, SAP
LinkedIn
DTM26 Agenda Link
DTM Platform Link
Disclaimer: You need a valid DTM26 ticket to participate