

GTM is all you need - lessons from a career in GTM
Join us for the first expert session of the sprint — a fireside chat and interactive workshop with one of London’s top go-to-market minds, a former GTM lead from some of the world’s biggest tech companies, including Uber, Waze, Deliveroo and Audible.
We’ll start with a fireside chat exploring what it really takes to launch and scale products across multiple markets, build early traction, and execute GTM strategies at speed. You’ll hear lessons from inside some of the most iconic growth stories and learn the key principles behind world-class go-to-market execution.
Then we’ll move into an interactive workshop, where participants will workshop their own GTM strategies in small groups. You’ll share your current approach, get feedback from peers and mentors, and refine your plan for finding customers and driving distribution.
This is a rare chance to learn directly from someone who has led GTM at top global tech companies and to apply those lessons to your own product or startup.
Format:
Fireside chat with former GTM lead from leading tech companies
Group GTM strategy workshop and discussion
Community networking and drinks
Who it’s for:
Founders, operators, and builders participating in GTM Europe’s November Sprint who want to sharpen their go-to-market instincts and learn directly from world-class operators.
This session is exclusively for participants in GTM Europe’s November Sprint.