Close More Deals: A Sales Masterclass - How Deals Actually Get Made
CAC and LTV as sales decision tools. How buyers make decisions in B2B and B2C contexts. B2B track: committees, champions, procurement, org chart navigation, stuck deal diagnostic, stakeholder mapping. B2C track: consumer psychology framework, channel decision, conversion funnel mapping.
Sales isn't just a function of your business; it's the skill that determines whether your startup or business survives and grows. This series reflects Ascender’s core belief: sustainable businesses are built through revenue, traction, and customers; not always venture capital.
Close More Deals gives attendees the frameworks, tools, and practiced confidence to find the right customers, make the ask, and close deals consistently. This 7-session series builds on the last, culminating in a complete personal sales playbook.
Ascender’s sales masterclass was built for those who have to sell as part of their role; either as a founder, small business owner or someone new to sales.
Ascender Members get 50% off; use code MEMBER2026 at checkout.
A sliding scale is available. Please email Ellen@ascenderpgh.com for assistance.