How to Stand Out in a Competitive Marketing Job Market with Krista Kelly

​A practical workshop for marketers who feel stuck in a competitive job market despite having relevant experience. Designed for marketers with a few years of experience targeting specialist, manager, and senior manager-level roles, this session will break down what hiring managers are actually scanning for — and how to position yourself more strategically to stand out.

​You'll leave with a clearer target role, stronger positioning direction, and practical ways to improve their resume, LinkedIn profile, and overall job search strategy.

​You’ll learn how to:

• ​Define your target role: Identify the marketing roles, functions, and industries where your experience creates the strongest “obvious fit”

• ​Improve your positioning: Learn how hiring managers evaluate resumes and LinkedIn profiles — and how to communicate your experience more strategically

• ​Stand out in a crowded market: Avoid common positioning mistakes and build a stronger, more focused job search strategy that leads to more interview traction

​About your host:

​Krista Kelly, is a marketer with 10+ years of experience at brands like McDonald’s and General Mills. She knows what it feels like to be stuck in the “no experience, no job” cycle because she was there myself. Today she shares the strategies that helped her break through with a community of over 40,000 marketers across LinkedIn, email, and TikTok — all with the goal of helping people build confidence, gain experience, and get hired faster.