From Hustle to Business: The Business Behind Running the Business

​You are always busy. Money comes in, money goes out and you are constantly moving. But if you are honest, it still feels more like a hustle than a business. There are no real records, the money and your pocket are the same thing and the way you show your business to customers is whatever photo you managed to snap in a hurry.

​If that sounds familiar, this workshop was built for you.

​Wavemakers is bringing From Hustle to Business to Kisumu on 21st-22nd August 2026. Delivered through the Wavemakers Programme by Westerwelle Startup Haus Mombasa, with support from the German Federal Foreign Office, this workshop is for people ready to turn what they do into something that actually runs like a business.

​You will learn how to separate your business money from your own, keep records that show you what is really going on, and price your products so you make a profit. You will also learn how to showcase your products, so what you sell looks worth buying and your business finally shows up the way it deserves to.

​A hustle keeps you busy. A business builds something. Over these two days, you will learn what stands behind that difference.

​If you are ready to start building, join us!