​The Branding & AI Trilogy — Make It Mean Something

​by Shefali Desai
(3-Day Flagship Workshop + Real-World Brand Challenge | ₹25,000 Prize Pool)

​Overview

​What does it take to make a brand mean something in the age of AI?

​This 3-day immersive trilogy brings together the soul of storytelling and the power of intelligent design systems.
You’ll go from building strategy and emotion → designing timeless identities → scaling creativity with AI.

​And this time, you’ll put it all into action — by solving a real-world branding problem statement for an actual brand, competing for a ₹25,000 prize pool.

​What You’ll Learn

• ​Build the foundation of brand strategy, positioning, and storytelling

• ​Translate strategy into logos, typography, and timeless identity systems

• ​Use AI as your creative partner for ideation, visuals, and presentations

• ​Design mockups, create adaptive logos, and build smart brand decks

• ​Pitch your brand project from concept to execution

• ​Understand real-world pricing and branding workflows as a freelancer

​The 3-Part Trilogy

​Day 1 — The Soul of the Brand

​Theme: Strategy, Story & Meaning

​Learn what makes brands unforgettable. Decode the DNA of iconic names and write your own brand’s narrative.
Create your brand strategy and visual direction with AI tools like ChatGPT, Perplexity, and Firefly.

​Hands-on:
Brand in 10 Words + AI Brand Brief Generator + Stylescape Sprint

​Day 2 — The Face of the Brand

​Theme: Visual Identity & Systems

​Design an identity that’s not just seen but remembered.
Explore the anatomy of timeless logos, color psychology, and motion-ready design systems.

​Hands-on:
Rapid Sketch Sprint + AI Stylescape Race + Logo Digitization Jam

​Day 3 — The Future of Branding

​Theme: AI Workflows, Storytelling & Scalability

​Step into the future of intelligent branding — learn how AI can help you present, pitch, and scale your ideas.
You’ll generate brand mockups, design decks, and build your final presentation for the Brand Challenge.

​The Real-World Brand Challenge

​Work solo or in small groups on an actual brand problem statement.
You’ll build a complete brand system — strategy, identity, mockups, and AI-generated presentations — all under expert mentorship.

​Prize Pool: ₹25,000
Judging: Based on clarity, creativity, execution, and storytelling.

​AI Tools You’ll Use

​ChatGPT | Perplexity | Gemini | MidJourney | NanoBanana | Firefly | CanvaAI | Gamma | KlingAI

​Bonus Session

​Pricing for Branding Freelancers — How to quote, position, and scale your creative value in real-world projects.
by Vannsh Agrawal

​Why You Should Join

​Because brands today are built in pixels, powered by prompts, and defined by purpose.
If you can master both meaning and machines, you don’t just design — you define.

​Details

​Virtual Event - Everyone will get recordings for all the sessions.
Dates: 29th November - 1st December 2025
Duration: 3 Days | 1.5-2 Hours Each
Prize Pool: ₹25,000
Instructor: Shefali Desai — Brand Designer & Strategist.

HOW TO GET IN?
UX TRILOGY MEMBERS DISCOUNT!

Pay 350 INR from the QR below and send the screenshot to this number - wa.me/9892514074

NOTE: TO BE APPROVED, PAYMENT SCREENSHOT IS MANDATORY

if QR is not working pay here - razorpay.me/@designare
QR 👇

​

​COMPANY POLICY - https://www.itsdesignare.com/refundcancelpolicy