

From Jersey to Melrose: A Fireside Chat with the Founders of Ggiata
What does it take to turn a hometown craving into one of LA's go-to sandwich spots?
Join MARTHA for lunch and conversation with Jack Biebel, Noah Holton-Raphael, and Max Bahramipour, the co-founders of Ggiata Delicatessen. The three grew up together in Montclair, New Jersey, then left careers in tech, consulting, and fashion to bring the Italian deli they missed to Los Angeles. They launched in 2020 as a pandemic-era ghost kitchen and have since grown to several locations.
We'll talk about starting a business with your best friends, launching in the middle of a pandemic, building a brand with a strong point of view, and learning from the decisions that didn't go to plan. Bring your questions: this is a fireside chat, not a presentation.
Wednesday, October 28 · 12–1 p.m.
Lunch provided by Ggiata