​Creating a UX research case study is one thing. Building one that actually gets you interviews is another.

In this live, guided workshop, you’ll work with two leading voices in UXR — Nikki Anderson (User Research Strategist) and Lena Kul (Founder of ku:l and ex-Miro design recruiter) — to build a job-ready, high-impact case study from scratch.

This is not just a portfolio talk.

It’s a proven, strategic framework both Nikki and Lena have used in past workshops to help researchers land interviews and sign offers. Now, they’ve come together to make it twice as actionable, twice as effective.

Whether you’re actively job hunting or preparing for a move, if you’ve led a study in production, this session is for you. It’s designed for researchers at any level who want to finally make their work speak for itself.

We’ll go beyond structure and dive into storytelling — helping you create a case study that’s not just well-organized, but memorable and convincing. You’ll learn how to show impact, guide the reader, and connect your story to what hiring managers actually care about.

🎯 You’ll leave with a complete, clear outline of a strong case study — ready to polish, publish, and confidently present.

🛠 Templates, frameworks, and a recording will be shared.

This is a one-time launch run. Future sessions will be priced higher.

​🧠 You’ll Learn

• ​What hiring managers really want to see in your UXR case study

• ​How to structure and write a clear, outcomes-focused story

• ​A practical framework to guide your future case studies

​⏰ Agenda

• ​Kickoff + What Actually Matters in Case Studies
  Quick intro + the real reasons candidates get rejected. We’ll break down structure, storytelling styles (direct vs reverse), and common mistakes.

• ​Reverse-Engineering Your Case Study
  Choose the right project by targeting the role you want. We’ll cover how many case studies you really need and how to pick the best one.

• ​Layer the Story
  Brainstorm the raw ingredients: problems, methods, impact, insights, team, timelines — everything that will form your narrative.

• ​Build the Skeleton
  Turn raw data into a clear, structured outline. This is your case study architecture.

• ​Polish, Finalize, and Present
  Best practices for presenting and sharing your case study. Tools, templates, and design do’s & don’ts.

• ​Q&A + Wrap-up
  Answering participant questions and sharing final tips.

​🛠️ You’ll Walk Away With:

• ​A clear, proven structure for case studies that actually get interviews.

• ​A template you can reuse to build more case studies in the future.

• ​A better understanding of what to include, what to avoid, and why — based on real hiring feedback.

• ​A chance to work alongside other researchers, share ideas, and get inspired.

• ​Direct access to Lena and Nikki — 90 minutes of insight, feedback, and support.

• ​A nearly-ready (or fully ready!) case study you can immediately use to apply and impress.

• ​And if something’s left unanswered? We’ll follow up.

​🎙️ Meet the Speakers

​Lena Kul is a design recruiter turned researcher turned founder. At Miro, she built one of Europe’s strongest design and UXR teams, hiring 30+ senior talents from FAANG and other top orgs. Today, she runs kuːl — a recruitment agency helping companies hire top talent, and talent become the most desirable candidates in the market. Lena shares raw, honest advice grounded in her day-to-day recruiting work — always based on what actually gets people hired.

​Nikki Anderson is the founder of User Research Strategist and Drop In Research, helps user researchers become strategic decision-makers through her Substack, podcast, and speaking engagements. Known for transparency and actionable insights, she’s shaping the future of research while chasing waves and geeking out over Pokémon.

​​🤝 Brought to You By

​​​Uxcel is an online platform where UX and product professionals upskill through interactive, gamified learning. Level up your UX, product and AI skills with expert-led courses at your own pace, earn certificates, and join a strong community of product professionals committed to lifelong learning.

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