

Leading Transformation Through Data, AI and the Customer
Join senior leaders across data, AI, marketing/martech and customer strategy for a morning of insight-led discussion, networking and real-world perspectives on what transformation actually takes in today’s landscape.
As organisations continue to invest heavily in AI and data capabilities, the challenge is no longer just implementation - it’s creating meaningful business change that keeps the customer at the centre.
This LAB event will explore:
How leading organisations are approaching AI-enabled transformation
The evolving relationship between data, technology and customer experience
Where transformation programmes succeed - and where they stall
Building trust, adoption and alignment across the business
Turning innovation into measurable commercial value
Expect candid conversations, practical insights and the opportunity to connect with peers navigating similar challenges across data, digital and customer functions.
Whether you’re leading marketing, transformation, shaping AI strategy or driving customer-centric innovation, this session is designed to spark valuable discussion and new perspectives.