Alma Growth Hacks | Building a Revenue-First Go-to-Market Strategy with Hazel Nabarro
Most early-stage marketing decisions get made under pressure, with no clear strategy behind them, and no link back to revenue. The result is wasted spend, unclear positioning, and growth that feels harder than it should.
In this session of Alma Growth Hacks, we're joined by Hazel Nabarro, Founder of FemFinity, to break down how founders can build a go-to-market strategy that's lean, focused, and tied directly to commercial results.
Drawing on over a decade working across VC-backed startups and founder ecosystems, Hazel will share how to cut through the noise and focus on what actually drives traction.
This session will cover:
How to audit what's actually working in your current GTM and where you're losing momentum
How to build a lean, focused strategy around one clear goal and one core growth channel
How to connect short-term traction to a longer-term growth roadmap
The session will close with a live Q&A, so bring your real questions 🔥
Whether you're refining your first GTM motion or looking to make your marketing work harder for your revenue goals, this session will give you a practical framework to take away.
Hazel is an angel investor, startup advisor and growth strategist with over a decade of experience across VC-backed startups and founder ecosystems. She is the founder of FemFinity, a strategic growth practice helping founders build revenue-first growth strategies and make smarter funding decisions.
Previously supporting a venture fund, she helped launch an Angel Investing Academy and supported the raise of the fund's first £25m. She is also the creator of Women, Wealth & Capital, a platform focused on funding literacy for female founders, and has supported over 200 founders across growth, GTM and funding literacy.
************************
About the Alma Community
Alma Angels is Europe’s largest diverse and active investment community on a mission: Generate $1 trillion in women-led wealth by 2050. Since 2020, our non-profit organisation has brought together and trained over 600 angel investors who have invested into 250+ women (co)founders building tech or IP-rich ventures with global ambitions. These companies have gone on to raise more than $300m to date and are valued at $1.6 billion. In 2025, Alma received the “Rising Star Angel Group of the Year” award by the UK Business Angels Association.
Alma Angels is committed to training 10,000 angels and backing 10,000 women founders by 2035.