Appier Executive Roundtable @ MAU
🎁Bonus: One participant from the roundtable will be selected to receive the newest iPhone 17.
Top App Growth Strategies in the Agentic Era
The playbook for app growth is being rewritten. As AI agents, privacy-first attribution, and automated creative become the standard, the gap between "buying users" and "building a sustainable business" has never been wider.
Join a curated group of growth leaders and UA experts for an off-the-record roundtable. We’re moving past the surface-level "how-to" and diving deep into the frameworks that actually scale in 2026.
The Agenda:
We will facilitate an open, peer-to-peer discussion centered on four key pillars:
Signals, Measurement & Incrementality
What signals actually matter in app growth today?
Which metrics matter most beyond CPI and ROAS?
How do you focus on true incrementality vs channel cannibalization?
Creative & Growth Strategy
How are leaders balancing brand storytelling vs. performance-driven creative?
Which formats are scaling best today (UGC, cinematic, playable, etc.)?
What creative frameworks consistently drive performance?
Budget Allocation & Scaling
How do you decide where to place the next dollar?
What have you learned about budget pacing across lifecycle stages?
When and how do you shift spend across platforms, geos, or funnel stages?
Partners, Tools & Future Readiness
What separates great partners from vendors?
How do you evaluate your MMP and analytics stack?
What does a future-ready growth team look like?
Who Should Attend:
This session is designed for VP/Director-level App Marketers, Heads of Growth, and UA Leads looking to exchange raw insights and "battle-tested" strategies with peers in the trenches.
*This event is by application only. Confirmation emails will be sent upon approval.
The Vibe:
No slide decks. No sales pitches. Just high-signal conversation, shared challenges, and the collective intelligence of the best in the business.