Creating Certainty in an Uncertain Market. A Virtual Roundtable for Premium Interiors, KBB & Design-Led Brands
For many premium interiors, furniture, KBB and design-led brands, interest levels remain strong, but website conversions, enquiries, showroom appointments and completed orders are becoming less predictable.
Customer journeys are longer, decision-making is slower and many businesses are seeing widening gaps between demand, pipeline activity and realised revenue.
The opportunity is still there.
The challenge is understanding where commercial momentum is being lost across the customer journey, and what can realistically be improved without simply increasing marketing spend.
This roundtable is for founders and commercial leaders looking to openly discuss what’s actually working right now across:
• website conversion and enquiry generation
• improving enquiry-to-order performance
• managing longer consideration cycles
• strengthening showroom and customer journey performance
• improving pipeline visibility and forecasting
• balancing growth, margin and operational capacity
A practical commercial discussion with operators across the premium interiors sector.
Meet your hosts
Matt Hazelden - Founder @ WeConvert
Matt has helped multiple interiors, furniture and kitchen brands achieve significant commercial growth, including increasing Harvey Jones’ conversion rate from 35% to over 55%, and scaling revenue from £5m to £29m and profit by 350%.
Wes Parker - Co-founder @ DemandMore
Wes has helped several KBB Brands including Furl, Cuckooland & John Lewis of Hungerford grow. He helped Harvey Jones Kitchens scale leads by over 342% driving significant growth.