

Mapping your media stack: what each layer owns and where the gaps are
Every vendor in your stack says it fixes the workflow. Your storage says it. Your MAM says it. The review and approval tool says it. What none of them explain is how they depend on each other, and that dependency is usually where the real problem lives.
In this session, two LucidLink solutions engineers draw the map. Not a demo and not a vendor comparison. Just how the layers of a modern media stack fit together, what each one is actually responsible for, and where the handoffs between them tend to fail.
What we'll cover:
What cloud infrastructure owns, and what it explicitly does not solve
What MAM and AI tools add, and what they assume is already true underneath
File access as the layer that keeps the other two honest
Real failure patterns from the field, and which layer each one actually lived in
Come with your own stack in mind. You should leave able to say which layer your problem lives in, which is a much better place to start than another vendor call.