

See Why They Left · Behavioral Analytics for Founder with Sol Trevino
Google Analytics tells you what happened. It cannot tell you why.
You know how many people hit your site and how many filled out the form. You have no idea what happened in between: which section lost them, which question made them close the tab, what they were reading right before they left.
Sol Trevino built the thing that answers that.
What it does. A 16KB script drops into your site. It tracks where people move, where they hover, and how long they sit on a section, then reconstructs the session as a replay. Cursor position works as a proxy for where someone is looking, accurate to about 80 percent. The output is in plain English: sessions, conversion rate, interest score, split by device and by 1, 7 or 30 day windows. It also generates a prompt you can paste straight into your AI to fix what it found.
The concrete version. Someone lands on your pricing page. You find out they read the second tier for eleven seconds, hovered over the question about company size, and closed. That is a fixable problem, and you would never have seen it in Google Analytics.
On the call. Sol walks the live product, runs the Forensic Viewer on a real session, and explains what seven days of data on your own site would tell you.
The offer. It is free for startup founders right now. Sol is collecting data for a proof of concept and is rewarding the first cohort for being early. Install takes minutes, then seven days of passive collection, then a report and recurring reports after that.
Worth knowing. The tool is free because Sol is building a proprietary behavioral dataset. If you install it, disclose session recording in your own privacy policy the same way you would for any analytics tool.
Who this is for. Founders with a live site and a conversion problem they cannot diagnose. Anyone mid redesign. Anyone who has been told their landing page is fine and is still not converting.
Bring your URL. The useful version of this call is Sol looking at your actual site, not a demo.
Free to attend, and the recording goes to everyone who registers.