From Kitchen to Commerce: The Founderโs Playbook: Scaling Truths (with Special Guests)
โ๐งฑ CORE WORKSHOP
โ๐ฟ BONUS MASTERCLASSES
โ๐ WEEK 6 โ Wednesday, July 9, 2025
โThe Founderโs Playbook
Going from local sales to 330 stores in Canada
โBehind-the-scenes of scaling
โCo-manufacturer negotiations
โAvoiding burnout in the growth phase
โ๐พ From Kitchen to Commerce
โA Founder-Led Workshop Series for Food Makers
Scale with soul. Grow with guidance.
โ๐ก Overview
โFrom Kitchen to Commerce is a 7-part live workshop series designed for emerging food and beverage makers ready to go from zero to a million ARR from kitchen table to retail shelves โ without compromising mission, health, or sanity.
โLearn how to build a sustainable, values-driven food brand with practical tools, expert-led sessions, and a support network of fellow founders.
โ๐๏ธ Dates & Schedule
โStart Date: Tuesday, May 27, 2025
Format:
โCore Workshops: Tuesdays & Thursdays @ 12:30 PM EST
โBonus Masterclasses: Select Tuesdays or Thursdays @ 12:30 PM EST
โPlatform: Google Meet (via Luma)
โStructure:
๐น 4 Core Workshops
๐น 3 Bonus Masterclasses
๐น 1 Founder Roundtable
โ๐๏ธ Pricing Options
โTierDetailsPriceGeneral Admission (Full Series)4 core workshops + all bonus masterclasses & roundtable$35 CAD/session or $140 totalPartner/Vendor RateSame full access: 4 core + all bonuses$25 CAD/session or $100 total
โAll Tickets Include:
โ
Live & recorded access
โ
Resource toolkit (valued $1,000+)
โ
Peer vendor spotlights
โ
Bonus sessions (3+)
โ
Community Q&A access
โ๐ค Sponsor / Mentor Invitation
โAre you a:
โข Established food founder with a mission-aligned brand?
โข Expert in finance, wellness, or operations?
โข Professional supporting the growth of early-stage food manufacturers?
โWe invite you to co-lead a workshop, mentor a cohort, or sponsor a session. This is your opportunity to give back and directly shape Canadaโs next generation of purpose-led food makers.
โ๐งฑ CORE WORKSHOPS
โ๐ WEEK 1 โ Tuesday, May 27
โVision Meets Velocity
How to scale without losing your values
โProduct clarity & brand positioning
โScaling signals
โFounder mindset for growth
โPreparing for grocery/channel talks
โ๐ WEEK 2 โ Thursday, May 29
โOperational Readiness
Building systems from kitchen to shelf
โCo-manufacturing vs. in-house
โShelf life, batch planning, labeling
โProduction scaling tools & frameworks
โ๐ WEEK 3 โ Tuesday, June 3
โSelling with Soul
Pitching without losing your soul or margins
โSell sheets & pricing decks
โCold outreach & email templates
โBuilding trust in the sales process
โ๐ WEEK 4 โ Thursday, June 5
โStart Small, Yet Scalable
Your first grocery account โ done right
โBuyer expectations
โTerms, delivery, sell-through
โGetting reorders & staying on shelf
โ๐ฟ BONUS MASTERCLASSES
โ๐ง WEEK 5 โ Tuesday, June 24
โThe Nourished Founder (with Maya Eid)
โNutrition for energy
โFounder-friendly eating habits
โWellness rituals for long-haul growth
โ๐ฐ SPECIAL BONUS โ Thursday, June 19
โFinancing & Forecasting Foundations
โBanking basics for F&B startups
โPreparing financials for funding
โPractical pricing + margin modeling
โTools for operational forecasting
๐น Includes live Q&A and resource templates.
โ๐ WEEK 6 โ Thursday, July 3
โThe Founderโs Playbook
Going from local sales to 200+ stores
โBehind-the-scenes of scaling
โCo-manufacturer negotiations
โAvoiding burnout in the growth phase
โ๐ค WEEK 7 โ Tuesday, July 8
โFounder Roundtable + Vendor Spotlights
โHonest panel + live Q&A
โโWhat I Wish I Knewโ lightning talks
โ1-minute product spotlights by attendees